
Will we solve the obesity crisis by simply telling people to “eat less and eat better”? A one-day health professional forum was held in Toronto to rethink our messages about food and obesity. The event featured key leaders in obesity research/treatment and health communications: Dr. Ayra Sharma, Ted Kyle and me! Here’s what the experts were saying.

Dr. Ayra Sharma – Chair for Obesity Research and Management, University of Alberta
• Obesity is a complex chronic disease.
• Simplistic messages about obesity are misleading, can promote unhealthy weight obsession and promote bias and discrimination.
• Prevention and intervention strategies should focus on improving health behaviours rather than on just changing body weight.

Ted Kyle – Founder, ConscienHealth
• Use respectful, people-first language that is free of bias and stigma – e.g. “unhealthy weight” or “high BMI” instead of “fat” or “morbidly obese”.
• “Obese” is a harmful label. “Obesity” is a disease.
• Shift the conversation from “being obese” towards health.

Sue Mah – President, Nutrition Solutions
• “Eating better” means cooking, eating together and enjoying food.
• Consumers are bombarded with food/nutrition messages that simply don’t “have the scientific muster to present as fact” (quoting Dr. Oz here!)
• Health and nutrition communications needs to be creative to capture consumers’ attention.
• From celebrities and chefs to dietitians and politicians, everyone has a role in being a champion for change.




It’s not always easy to find a nutrition book that’s easy to read and backed by credible research. But Sygo does just that. In Unmasking Superfoods, Sygo separates the truth from the hype behind some of today’s superfoods such as acai, noni, quinoa and the increasingly popular coconut oil. She also gives a shout out to kiwi, pistachios and mussels, calling them underappreciated superfoods. In another chapter of the book, Sygo offers a sound perspective on beef, eggs, potatoes and other foods which she feels have been given a bad rap. 
Water. With an increasing trend on healthy hydration, a couple of Canadian products caught our eye. Seva Maple Water, a slightly sweet tasting water is sourced from Quebec’s sugar maple trees. One cup (250 mL) contains 25 calories, 30 mg sodium and 5 g sugar. 

Baobab Smoothies. Touted as the new superfruit, baobab (pronounced “BEY-oh-bab”) is filled with antioxidants and vitamin C. It’s an African fruit that tastes like a blend of pineapple and melon, and was approved for European markets last year. These smoothies are made with the Baobab fruit pulp and range from 140-160 calories with 6 grams fibre and 22 grams of sugar per 300 mL bottle.
Robin Hood Nutri Flour Blend – Omega-3 and Fibre. “Baking is back,” says Stephen Kouri, VP Sales & Trade Marketing at Smuckers Foods of Canada Ltd. The company’s Nutri Flour blend includes a gluten-free offering as well as a new omega-3 and fibre blend (it’s made with whole wheat flour and flax seeds). We just think there’s definitely something comforting and relaxing about home baking, not to mention the satisfaction in posting your delectable creations on Instagram or Pinterest.

